How Do Rich People Play Games In Luxury?
How Do Rich People
Play Games In Luxury?
However, as the group of players has grown larger, rivers and lakes have appeared, and classes have also differentiated. There are a group of local tyrants waving banknotes to show us that so-called video games can be played very expensive and luxurious!
A Collection Market Where Money Is Exchanged For Love
In July of this year, an
FC version of "Super Mario Bros." cassette was auctioned at a high
price of US$110,000, breaking the price record in the game collection market in
one fell swoop. You must know that 35 years ago, it sold for only
US$25. The most attractive feature of this cassette is that it uses a
carton package that is rarer than plastic packaging, and the buyer's proper
sealing and storage makes it a "priceless treasure" because of its
near-loss appearance.
The collection value of
this "Super Mario Bros." cassette is, on the one hand, because of the
rare appearance of this product, on the other hand, it is also because of the
status of the game in the game circle and the historical significance behind
it. Similarly, Sega failed to compete with Nintendo for the copyright of
"Tetris" that year. A small number of Sega version of "Tetris"
that had been produced could not be sold. Fortunately, several cassettes
circulated were also fired to sky-high prices. The "ET" that
caused the collapse of Atari has a reputation as the "worst game in
history". Among them, the "landfilled version" dug out from the
desert has become a game collection due to special legends. A highly sought
after treasure in the world. In short, these game cassettes, which are
related to the game culture and have a historical background, have always been
the favorites of collectors and are willing to "bankrupt" for them.
Of course, the game
collection field is not just playing "antiques", some special
"collector editions" of modern games are also valuable. Capcom
once launched the "Platinum Edition" of "Resident Evil 6"
priced at 100,000 yen. In addition to the game itself, it also comes with a
leather jacket of the same style worn by "Lyon" in the game. It is
quite a genuine Cosplay costume. Practical value, it is also quite attractive
to fans who like the role of Leon. A "Collector's Edition" like
this is basically a collection of peripherals prepared by the manufacturer for
loyal fans. The accompanying figures, seals, picture albums and other
peripherals are all to satisfy the players' desire to collect and love.
But
even though these luxury collections are expensive, they are just general
merchandise. The game industry has launched many crazier collection packages,
and can even send sports cars to space!
Purchase
the Collector’s Edition of "Super Touring 2" priced at $200,000, and
you can get a custom supercar and racing suit; and "Saints Row 4"
which includes real space flight, Dubai tourism and other "local tyrants
one-stop experience" "The Collector's Edition" only costs $1
million; the "Star Collector's Edition" of "Dying Light" is
by far the most expensive game version, priced at $10 million. Players who
buy can not only participate in the adaptation of the same name in person, but
also one-on-one guidance by professional film and television directors.
These crazy "Super
Collector's Editions" are indeed eye-catching, and one cannot help but
doubt whether they can be sold. After all, those who really can afford
supercars, and those who travel to Dubai casually, probably wouldn't care about
this included game. These "collector editions" are more like gimmicky
marketing activities. Interestingly, according to follow-up observations,
the Million Collector's Edition of "Saints Row 4" was recorded as
"sold" by the website. I don't know if the "lucky" player
ever went to space in the end. It's a pity that the "Dying
Light" movie has been confirmed that it will no longer be produced. It
must be the sales of the collector's edition.
Luxury Products That Show Wealth And Status
To say how luxurious
game-related products can be, of course it will be seen in the real luxury
industry. Some time ago, the 24K gold PS5 console customized by British
luxury goods manufacturers was eye-catching, priced at 70,000 yuan, and even
the handle and headphones were plated with gold, which is extremely
luxurious. In fact, Sony has been making golden-looking consoles since the
PS1 era, and in the PS4 era, it has even launched the "rose gold"
color in fashion. Not to be outdone, Microsoft has produced XBOX360
consoles with gem-studded fuselages, as well as Lara Croft themed version of
Tomb Raider.
Even so, they are not as
"expensive" as Nintendo, because the most expensive game console
currently known uses two kilograms of pure gold, inlaid with nearly 20 carats
of diamonds to create the Wii, the price reached about 2.6 million yuan.
These
luxurious gold-plated and diamond-encrusted consoles are not prepared for
ordinary players, but to enter the luxury market, so that they will be dazzled
by a layer of high-end entertainment products, but then again, game consoles
are a cheap entertainment device. If you want to really occupy a corner of the
living room of those super-tyrants, without appearing out of place, plating
yourself with gold is also a must.
In
recent years, joint activities between luxury brands and games have become more
frequent, with Louis Vuitton (LV) being the most active one. They once
asked Thunder, the heroine of "Final Fantasy 13", to endorse their
popular new products. Last year, they personally designed a skin for the
character of "League of Legends" Qiyana. These joint activities
seem to make the "unattainable" luxury brands seem a bit "close
to the people", and after seeing the price tag on the joint clothing,
everyone silently wore the cheap game culture shirt.
As
the top of the global IP value list, "Pokémon" has always been the
favorite IP of many luxury brands. Romain Jerome, a watch manufacturer,
often launches game joint watches, including classic games such as Mario and
Tetris. The price of a single watch is usually around US$20,000. Among
them is a limited edition Pokémon-themed watch, priced at up to $258,000. Such
a high-end price perfectly meets the needs of those local tyrants who like
Pokémon, and can show off their second-dimensional attributes in a luxurious
way. For example, Wang Sicong once "showed" this watch online.
All in all, the above
luxury items are indeed very compelling. Once you have it, you can definitely
become the most golden boy among the otakus. Just imagine that when friends are
gathering, everyone is discussing the surroundings of their own
collection. Presumably, the players around will be smiling and
"killing hearts"~
Conclusion
The above-mentioned
luxury goods seem to be far beyond the range that ordinary players can
afford. In fact, it is not only a high consumption of 100,000 million that
is considered "luxury", we occasionally "light extravagance"
for inner satisfaction. Just like mobile game players recharge a few
orders of 648 each month to get their favorite characters, flight simulation
enthusiasts buy joint-screen displays and flight joysticks just to enjoy the
fun flying experience. These consumptions are all for them. Good value for
money.
After
all, "playing" itself is a spiritual enjoyment that is higher than
material. As long as economic conditions permit, in order to better enjoy the
fun of the game, we players occasionally "small luxury" is nothing
bad.
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